Question 1

The average U.S. person spends most of his or her waking hours in some media-related activity.

Accepted Answer

A) True 
 B)False

Question 2

Social learning theory is based on the assumption that individuals are likely to act out behavior they observe in media sources.

Accepted Answer

A) True 
 B)False

Question 3

Sally doesn't like the newspaper or the television news. She likes her local newspaper's website, and that's where she gets all her news. Sally is not getting

Accepted Answer

A)  the most recent news. 
B)  message pluralism. 
C)  access to technology. 
D)  honest media. 
A)  the most recent news. 
B)  message pluralism. 
C)  access to technology. 
D)  honest media.

Question 4

The theory that audiences are made of passive individuals who are equally susceptible to the messages of the media is the

Accepted Answer

A)  social learning theory. 
B)  use and ratification theory. 
C)  theory of limited effects. 
D)  hypodermic needle theory. 
A)  social learning theory. 
B)  use and ratification theory. 
C)  theory of limited effects. 
D)  hypodermic needle theory.

Question 5

According to a study conducted by the Center for Communications and Social Policy at the University of California at Santa Barbara, violent television shows made up what percentage of all television programming during the three years of the study?

Accepted Answer

A)  20% 
B)  40% 
C)  60% 
D)  80% 
A)  20% 
B)  40% 
C)  60% 
D)  80%

Question 6

A transnational company is taking over all of the media in a small, isolated country. What are some of the possible effects of this event on the people of this country?

Accepted Answer

The possible effects of a transnational

Question 7

The group of massive corporations that control the news and entertainment industry are known as the

Accepted Answer

A)  Terrible Two. 
B)  Formidable Five. 
C)  Big Six. 
D)  Silent Seven. 
A)  Terrible Two. 
B)  Formidable Five. 
C)  Big Six. 
D)  Silent Seven.

Question 8

Watch some television with a notebook nearby. Record any instances of gender or racial stereotyping you observe. Did you see anything that you read about in your text? Explain.

Accepted Answer

While watching television with a noteboo

Question 9

Compare media convergence and media concentration, explaining the difference. Also discuss changes that occurred in the media industries as a result of corporate megamergers.

Accepted Answer

Media convergence and media concentratio

Question 10

The melding of communications, computers, and electronics industries that has occurred in the United States is called

Accepted Answer

A)  cross-media. 
B)  concentration of revenues. 
C)  convergence. 
D)  corporate cooperation. 
A)  cross-media. 
B)  concentration of revenues. 
C)  convergence. 
D)  corporate cooperation.

Question 11

Which of the following is the main motivation for media concentration?

Accepted Answer

A)  honesty in news 
B)  government stability 
C)  public good 
D)  financial gain 
A)  honesty in news 
B)  government stability 
C)  public good 
D)  financial gain

Question 12

Write a short essay about the advantages and disadvantages of convergence. Decide whether you are for or against convergence and explain your reasoning.

Accepted Answer

Convergence, in the context of technolog

Question 13

In films, television programming, and other media forms, racial and ethnic stereotyping

Accepted Answer

A)  exaggerates the physical appearance of subordinate group members. 
B)  promotes tolerance through comedy. 
C)  uses terms such as "model minority" to describe achievements of minorities. 
D)  enhances serious genres of acting. 
A)  exaggerates the physical appearance of subordinate group members. 
B)  promotes tolerance through comedy. 
C)  uses terms such as "model minority" to describe achievements of minorities. 
D)  enhances serious genres of acting.

Question 14

Media scholars believe that media convergence reduces message pluralism.

Accepted Answer

A) True 
 B)False

Question 15

Convergence is the term used to describe how the media link news content and its visual images to create specific audience perceptions.

Accepted Answer

A) True 
 B)False

Question 16

Deep Check
-How many hours did the average U.S. adult spend reading newspapers in 2009?

Accepted Answer

A)  1,721 
B)  50 
C)  716 
D)  158 
A)  1,721 
B)  50 
C)  716 
D)  158

Question 17

The idea that a ruling class is using the media to control the working class peoples' thoughts is the

Accepted Answer

A)  use and gratification theory. 
B)  symbolic interactionist perspective. 
C)  hegemony theory. 
D)  functionalist perspective. 
A)  use and gratification theory. 
B)  symbolic interactionist perspective. 
C)  hegemony theory. 
D)  functionalist perspective.

Question 18

Profits in the media industries are typically higher compared to those in the manufacturing sector.

Accepted Answer

A) True 
 B)False

Question 19

Although a growing number of media consumers are not members of the dominant racial or ethnic groups or of the privileged classes, some media may reinforce existing racial, ethnic, and gender stereotypes and even create new ones.

Accepted Answer

A) True 
 B)False

Question 20

Which of the following emerged in the 1950s to threaten newspapers and radio?

Accepted Answer

A)  Internet 
B)  television 
C)  shortwave 
D)  magazines in color 
A)  Internet 
B)  television 
C)  shortwave 
D)  magazines in color

The average U.S. person spends most of his or her waking hours in some media-related activity.

Social learning theory is based on the assumption that individuals are likely to act out behavior they observe in media sources.

Sally doesn't like the newspaper or the television news. She likes her local newspaper's website, and that's where she gets all her news. Sally is not getting

The theory that audiences are made of passive individuals who are equally susceptible to the messages of the media is the

According to a study conducted by the Center for Communications and Social Policy at the University of California at Santa Barbara, violent television shows made up what percentage of all television programming during the three years of the study?

A transnational company is taking over all of the media in a small, isolated country. What are some of the possible effects of this event on the people of this country?

The group of massive corporations that control the news and entertainment industry are known as the

Watch some television with a notebook nearby. Record any instances of gender or racial stereotyping you observe. Did you see anything that you read about in your text? Explain.

Compare media convergence and media concentration, explaining the difference. Also discuss changes that occurred in the media industries as a result of corporate megamergers.

The melding of communications, computers, and electronics industries that has occurred in the United States is called

Which of the following is the main motivation for media concentration?

Write a short essay about the advantages and disadvantages of convergence. Decide whether you are for or against convergence and explain your reasoning.

In films, television programming, and other media forms, racial and ethnic stereotyping

Media scholars believe that media convergence reduces message pluralism.

Convergence is the term used to describe how the media link news content and its visual images to create specific audience perceptions.

Deep Check -How many hours did the average U.S. adult spend reading newspapers in 2009?

The idea that a ruling class is using the media to control the working class peoples' thoughts is the

Profits in the media industries are typically higher compared to those in the manufacturing sector.

Although a growing number of media consumers are not members of the dominant racial or ethnic groups or of the privileged classes, some media may reinforce existing racial, ethnic, and gender stereotypes and even create new ones.

Which of the following emerged in the 1950s to threaten newspapers and radio?

Studying Social Problems in the Twenty-First Century

Wealth and Poverty: Us and Global Economic Inequities

Racial and Ethnic Inequality

Gender Inequality

Inequality Based on Age

Inequality Based on Sexual Orientation

Prostitution, Pornography, and the Sex Industry

Alcohol and Other Drugs

Crime and Criminal Justice

Health Care: Problems of Physical and Mental Illness

The Changing Family

Problems in Education

Problems in Politics and the Global Economy

Population, Global Inequality, and the Environmental Crisis

Urban Problems

Global Social Problems: War and Terrorism

Can Social Problems Be Solved

Filters

Exam 14: Problems in the Media

The average U.S. person spends most of his or her waking hours in some media-related activity.

Social learning theory is based on the assumption that individuals are likely to act out behavior they observe in media sources.

Sally doesn't like the newspaper or the television news. She likes her local newspaper's website, and that's where she gets all her news. Sally is not getting

The theory that audiences are made of passive individuals who are equally susceptible to the messages of the media is the

According to a study conducted by the Center for Communications and Social Policy at the University of California at Santa Barbara, violent television shows made up what percentage of all television programming during the three years of the study?

A transnational company is taking over all of the media in a small, isolated country. What are some of the possible effects of this event on the people of this country?

The group of massive corporations that control the news and entertainment industry are known as the

Watch some television with a notebook nearby. Record any instances of gender or racial stereotyping you observe. Did you see anything that you read about in your text? Explain.

Compare media convergence and media concentration, explaining the difference. Also discuss changes that occurred in the media industries as a result of corporate megamergers.

The melding of communications, computers, and electronics industries that has occurred in the United States is called

Which of the following is the main motivation for media concentration?

Write a short essay about the advantages and disadvantages of convergence. Decide whether you are for or against convergence and explain your reasoning.

In films, television programming, and other media forms, racial and ethnic stereotyping

Media scholars believe that media convergence reduces message pluralism.

Convergence is the term used to describe how the media link news content and its visual images to create specific audience perceptions.

Deep Check -How many hours did the average U.S. adult spend reading newspapers in 2009?

The idea that a ruling class is using the media to control the working class peoples' thoughts is the

Profits in the media industries are typically higher compared to those in the manufacturing sector.

Although a growing number of media consumers are not members of the dominant racial or ethnic groups or of the privileged classes, some media may reinforce existing racial, ethnic, and gender stereotypes and even create new ones.

Which of the following emerged in the 1950s to threaten newspapers and radio?

Studying Social Problems in the Twenty-First Century

Wealth and Poverty: Us and Global Economic Inequities

Racial and Ethnic Inequality

Gender Inequality

Inequality Based on Age

Inequality Based on Sexual Orientation

Prostitution, Pornography, and the Sex Industry

Alcohol and Other Drugs

Crime and Criminal Justice

Health Care: Problems of Physical and Mental Illness

The Changing Family

Problems in Education

Problems in Politics and the Global Economy

Population, Global Inequality, and the Environmental Crisis

Urban Problems

Global Social Problems: War and Terrorism

Can Social Problems Be Solved

Filters