Exam 1: What Is Strategy and the Strategic Management Process

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The view that equity holders only receive payment on their investment in a firm after all legitimate claims by a firm's other stakeholders are satisfied is known as the ________ view of equity holders.

(Multiple Choice)
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A competitive advantage that lasts a very short period of time is known as a ________ competitive advantage.

(Multiple Choice)
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In many ways, the difference between traditional economics research and strategic management research is that the former attempts to explain why ________, while the latter attempts to explain ________.

(Multiple Choice)
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A firm that earns below average accounting performance generally experiences a competitive disadvantage.

(True/False)
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From 1926 to 1995, visionary firms earned ________ returns compared to firms that were not visionary firms.

(Multiple Choice)
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Which ratio signals a greater risk of bankruptcy as it increases?

(Multiple Choice)
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Firms that generate less economic value than their rivals experience a competitive

(Multiple Choice)
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Green Frog is an environmentally friendly firm in the cosmetics industry that has decided to undertake a strategic planning project. It wants to ensure that it performs the process correctly and so intends to start the process with the first step of the strategic planning process, which is

(Multiple Choice)
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A "good strategy" does not necessarily have to create a competitive advantage.

(True/False)
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Using ratio analysis, a firm earns ________ when its performance is greater than the industry average.

(Multiple Choice)
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Mission statements often contain so many common elements that even if a firm's mission statement does not influence behavior throughout an organization, it is likely to have a significant impact on a firm's actions.

(True/False)
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________ are ratios with some measure of profit in the numerator and some measure of firms' size or assets in the denominator.

(Multiple Choice)
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Thermacorp's 17.3% ROE is an example of a(n) ________ ratio.

(Multiple Choice)
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By conducting a(n) ________, a firm identifies the critical threats and opportunities in its competitive environment.

(Multiple Choice)
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Accounts receivable turnover is an example of which type of ratio?

(Multiple Choice)
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Define the term "mission" and discuss how a firm's mission can both positively and negatively impact a firm's performance.

(Essay)
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The ultimate objective of the strategic management process is to enable a firm to choose and implement a strategy that leads to a competitive advantage.

(True/False)
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Describe the difference between emergent and intended strategies. Why might firms employ an emergent strategy?

(Essay)
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High quality objectives are those that are

(Multiple Choice)
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Which type of ratios focus on the ability of a firm to meet its short-term financial obligations?

(Multiple Choice)
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