Exam 12: Creating Value With the Consultative Presentation

Angie Meecham works at the CosMetRx counter at a high-end department store.Her job is to give prospects a facial and makeover using CosMetRx products and then sell them the products she used.Angie always says that she's "in the business of making women feel good about how they look." -Which need-satisfaction strategy does Angie most likely use?

An effective sales demonstration is the result of both:

________ enhance credibility and can take the form of a statement,a report,or a photograph.

If a salesperson was attempting to develop a feeling of ownership in a prospect shopping for a diamond ring,the salesperson should most likely:

Which of the following is an accurate statement regarding the sales presentation?

Which of the following is true of doing business in Italy?

Kaygo Tires,Inc.designs and manufactures tires for the trucking industry.Their products include tires for semi-cabs as well as trailers of various sizes and weight limits.Tyler,a sales representative for Kaygo,is meeting with a trucking company that delivers primarily lumber and other supplies to home improvement and construction retailers. -As part of the preparation for the presentation,Tyler should most likely: