Exam 10: Decision Support Systems

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_______________ represents knowledge in the form of a network of data elements including both the data and the methods/processes that act on those data.

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By targeting customers who are already known to be likely buyers, the effectiveness of a given marketing effort is significantly increased-if the marketing takes the form of _______________.

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Which of the following would be considered a fuzzy logic term?

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All of the following would be considered an AI application in the natural interface group except:

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AI applications can be grouped under all of the following areas except:

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An equipment calibration expert system is an example of an expert system in the application category of:

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Decision support systems were the original type of information system developed to support managerial decision making.

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Who was the British AI pioneer responsible for proposing a test for determining if machines could think?

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Even information that is outdated, inaccurate, or hard to understand has meaning, usefulness, and value.

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Intelligent agents, also called _______________, are special-purpose, knowledge-based information systems that accomplish specific tasks for users.

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In an executive information system, information is presented in forms tailored to the job requirements of the executives using the system.

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_______________ is an example of a structured, tactical management decision.

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Many companies are using webcasting to selectively broadcast reports and other information to the networked PCs of managers and specialists over corporate internets. This is an example of _______________ reporting.

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Artificial intelligence is a science and technology based on:

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Which of the following represents knowledge in the form of a hierarchy or network of collections consisting of a complex package of data values describing its attributes?

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According to the textbook case, the Boston Celtics management is using a data analysis tool to monitor:

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Portals are designed for use by executives, not the average employee.

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Unlike management information systems, decision support systems rely on __________ bases, as well as databases as vital system resources.

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An expert system applies reasoning to answer questions, but cannot explain the reasoning process to the user who asked the question.

(True/False)
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Typically, a board of directors and an executive committee of the CEO and top executives develop overall organizational goals, strategies, policies, and objectives as part of a _______________ planning process.

(Short Answer)
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