Exam 19: Theory of Consumer Behavior
Exam 1: A Brief Economic History of the United States258 Questions
Exam 2: Resource Utilization265 Questions
Exam 3: The Mixed Economy262 Questions
Exam 4: Supply and Demand255 Questions
Exam 5: The Household Consumption Sector312 Questions
Exam 6: The Business Investment Sector295 Questions
Exam 7: The Government Sector301 Questions
Exam 8: The Export-Import Sector177 Questions
Exam 9: Gross Domestic Product336 Questions
Exam 10: Economic Fluctuations, unemployment, and Inflation394 Questions
Exam 11: Classical and Keynesian Economics241 Questions
Exam 12: Fiscal Policy and the National Debt377 Questions
Exam 13: Money and Banking278 Questions
Exam 14: The Federal Reserve and Monetary Policy365 Questions
Exam 15: A Century of Economic Theory308 Questions
Exam 16: Economic Growth and Productivity231 Questions
Exam 17: Demand,supply,and Equilibrium223 Questions
Exam 18: The Price Elasticities of Demand and Supply231 Questions
Exam 19: Theory of Consumer Behavior132 Questions
Exam 20: Cost240 Questions
Exam 21: Profit, loss, and Perfect Competition365 Questions
Exam 22: Monopoly233 Questions
Exam 23: Monopolistic Competition164 Questions
Exam 24: Oligopoly186 Questions
Exam 25: Corporate Mergers and Antitrust137 Questions
Exam 26: Demand in the Factor Market197 Questions
Exam 27: Labor Unions202 Questions
Exam 28: Labor Markets and Wage Rates157 Questions
Exam 29: Rent, interest, and Profit189 Questions
Exam 30: Income Distribution and Poverty285 Questions
Exam 31: International Trade268 Questions
Exam 32: International Finance230 Questions
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As your marginal utility declines,your _____ utility rises.
Free
(Short Answer)
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Correct Answer:
total
-Given the demand curve in this graph,if price were $1.00,how much is consumer surplus?

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(Multiple Choice)
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Correct Answer:
C
We are maximizing our utility when the marginal utility of each good or service we purchase is _________ to its price.
Free
(Short Answer)
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Correct Answer:
equal
According to the general utility formula,the marginal utility of a good divided by the price of that good is _______.
(Multiple Choice)
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Suppose that your demand schedule for CDs is shown in the table below.
A)Your total utility from 4 CDs would be ____.
B)Your marginal utility from the fourth CD would be ____.
C)If the price were $2,your consumer surplus would be ____.
Price Quantity Demanded Marginal Utility Total Utility \ 12 1 \ 10 2 \ 6 3 \ 4 4 \ 2 5
(Essay)
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The difference between what you pay for some good or service and what you would have been willing to pay is called _______________________.
(Short Answer)
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If your marginal utility from your last session with your personal trainer is equal to the price they charged you,then
(Multiple Choice)
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Statement I: Marginal utility and consumer surplus are identical concepts.
Statement II: Utility is simply a measure of what the buyer is willing to pay for a good or service.
(Multiple Choice)
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Given the information in the table below,find the marginal utility and the total utility.
Price Quantity Demanded Marginal Utility Total Utility \ 70 1 \ 60 2 \ 50 3 \ 40 4 \ 30 5
(Essay)
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Demand and Utility Table for Milk Shakes Price Quantity Demanded Marginal Utility Total Utility \ 4 1 \ 3.50 2 \ 3.00 3 \ 2.50 4 \ 2.00 5
-If the price of milk shakes were $2.00 each,your consumer surplus would be
(Multiple Choice)
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Table-Demand and Utility Table for action figures Price Quantity Demanded Marginal Utility Total Utility \ 14 1 \ 12 2 \ 10 3 \ 8 4 \ 6 5
-If the price of action figures was $12.00 each,his consumer surplus would be
(Multiple Choice)
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Bob Toshida has the demand schedule for dress shirts shown in the table below.
A)His total utility from three shirts would be ____.
B)His marginal utility from the fourth shirt would be ____.
C)If the price were $3,his consumer surplus would be ____.
Price Quantity Demanded Marginal Utility Total Utility \ 15 1 \ 12 2 \ 9 3 \ 6 4 \ 2 5
(Essay)
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When you maximize your utility of product A,the marginal utility of product A will equal the ___________.
(Short Answer)
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Utility (is/is not)_______ inherent in a particular good or service.
(Short Answer)
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The law of diminishing marginal utility states that as we consume increasing amounts of a good or service,________________________.
(Short Answer)
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"As we consume increasing amounts of a good or service,we derive diminishing utility from each additional unit consumed" defines _____________________________________.
(Short Answer)
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Because some essential goods are sometimes cheap and some nonessential goods are sometimes very expensive,the _____________________ paradox developed.
(Short Answer)
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