Deck 15: Public Relations and the Law

Question 1

Expression associated with the normal conduct of a democracy is known as ________ speech.

A)free
B)absolute
C)democratic
D)republican
E)political

Answer 1

E

Question 2

The U.S.Supreme Court has consistently ruled that commercial speech ________.

A)has no First Amendment protection
B)has limited First Amendment protection
C)is more restricted than political speech
D)A and C
E)B and C

Answer 2

E

Question 3

The Freedom of Information Act ________.

A)requires practitioners to tell the truth
B)provides for free expression
C)provides access to most federal government records
D)applies only to politicians
E)opens most federal government meetings

Answer 3

C

Question 4

Publishing false information that wrongfully injures the reputation of others is ________.

A)politics
B)slander
C)libel
D)appropriation
E)bad-mouthing

Question 5

The use of someone else's likeness for a commercial purpose without consent is ________.

A)appropriation
B)intrusion
C)false light
D)fraud
E)slander

Question 6

Which of the following is not a burden of proof in libel?

A)fault
B)blame
C)publication
D)defamation
E)damage

Question 7

The requirement that broadcast stations to provide free air time to persons who have been subject to a broadcast character attack is known as ________.

A)the equal opportunity provision
B)the personal attack rule
C)Section 315 of the Federal Communications Act
D)A and C
E)B and C

Question 8

Oprah Winfrey was sued by the cattle industry for allegedly violating ________ law.

A)libel
B)copyright
C)food disparagement
D)financial disclosure
E)intellectual property

Question 9

The agency that is the source of most federal regulation of advertising is the ________.

A)Food and Drug Administration
B)Federal Trade Commission
C)Securities and Exchange Commission
D)U)S.Commerce Department
E)Federal Communications Commission

Question 10

The additional burden of proof that public officials carry in libel cases is ________.

A)the Sullivan rule
B)actual malice
C)defamation
D)pain and suffering
E)loss of social contacts

Question 11

Actual malice is defined as ________.

A)communication of a defamatory statement to a third party
B)knowing falsehood or reckless disregard for the truth
C)any communication that unfairly injures a person's reputation
D)malice that can be proven
E)slander

Question 12

The obligation that publicly held companies announce information that may influence the decision to buy,sell,or hold stock is known as ________.

A)the Freedom of Information Act
B)disclosure
C)truth in lending
D)the Sunshine Act
E)openness in government

Question 13

A survey of public relations practitioners indicated that ________ were not familiar with SEC regulations.

A)almost none
B)one in three
C)about half
D)three out of four
E)almost all

Question 14

Public relations practitioners should ________.

A)take the state bar exam
B)intern at a law firm
C)know the laws that govern their organization
D)study law books
E)hire a really,really good lawyer

Question 15

Food and Drug Administration regulations cover the ________ of prescription drugs.

A)advertising
B)promotion
C)labeling
D)All of the above.
E)None of the above.

Question 16

Section 315 of the Federal Communications Act of 1934 is better known as the ________.

A)Freedom of Information Act
B)Fairness Doctrine
C)personal attack rule
D)the equal opportunity provision
E)the cable access rule

Question 17

Form 10-K is used ________.

A)to get a practitioner's license
B)for financial disclosure
C)to get FOIA information
D)to get a driver's license
E)to run in a road race

Question 18

The agency that is responsible for overseeing the nation's financial markets is the ________.

A)Federal Banking Commission
B)Federal Home Loan Bank Board
C)U)S.Treasury Department
D)Securities and Exchange Commission
E)Federal Reserve Board

Question 19

Public relations is considered ________.

A)political speech
B)commercial speech
C)unrestricted speech
D)either political or commercial speech,depending upon its purpose
E)a unique classification of speech unto itself

Question 20

Expression intended to generate marketplace transactions is known as ________ speech.

A)paid
B)commercial
C)advertising
D)marketplace
E)restricted

Question 21

The Sixth Amendment of the U.S.Constitution guarantees ________.

A)freedom of expression
B)fair and open trials
C)the right to privacy
D)the right to bear arms
E)the right to arm bears

Question 22

Define libel and its burdens of proof.

Question 23

What is litigation public relations,and what are its pros and cons?

Question 24

What is the difference between political speech and commercial speech?

Question 25

What are copyrights,and what are some of the rules that govern them?

Question 26

A president of the Public Relations Society of America was once forced to resign as a result of an
insider trading scandal.

Question 27

The purpose of the Corporate Responsibility Black List is to ________.

A)ridicule big business
B)encourage a consumer boycott of companies with unsound environmental practices
C)encourage great transparency among public companies
D)bring pressure to bear on politicians
E)fight global warming

Question 28

What role does the Federal Trade Commission play in the regulation of commercial speech? What
kinds of actions can the FTC take to enforce its rules?

Question 29

What is fair use?

Question 30

Bloggers are not required to disclose compensation received for making favorable comments about a
product or service.

Question 31

In terms of public access to organization records,how do government practitioners differ from those
working in the private sector?

Question 32

What is disclosure law?

Question 33

Providing inside stock market information that isn't available to everyone is permitted so long as you
do not personally profit from the information.

Question 34

Intrusion is one of the four torts of privacy law.

Question 35

In the case study "Ethanol 2.0," the challenge of the Verenium Corporation was to ________.

A)announce an initial public offering of its stock
B)rebrand its product in the eyes of regulations and investors
C)stall and delay a federal investigation
D)All of the above.
E)None of the above.

Question 36

Is public relations considered commercial speech or political speech?

Question 37

Work produced by someone in the scope of his or her employment ________.

A)belongs to the employer
B)belongs to the worker
C)is considered work for hire
D)A and B
E)A and C

Question 38

A litigation public relations practitioner usually ________.

A)works for the client
B)works for the attorney
C)works for the court
D)has legal immunity
E)has a law degree

Question 39

Political speech is more restricted than commercial speech.