Deck 17: Writing, Electronic Forms, and Interpretation of Contracts

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Question
Which of these proposes that listeners who are intensely interested in your topic and can easily understand your presentation will put more effort into thinking about your persuasive message than will listeners who don't care about or don't understand your speech topic?

A) Elaboration likelihood model
B) The motivated sequence
C) Maslow's hierarchy of needs
D) Peripheral route theory
Use Space or
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to flip the card.
Question
"To persuade my audience to buy a zero-emissions totally electric vehicle" is an example of what outcome or purpose of a persuasive speech?

A) Change an audience's attitudes
B) Motivate an audience to take action
C) Change an audience's beliefs
D) Reinforce an audience's attitudes
Question
In what step of the motivated sequence would the speaker establish relevancy, interest, and motivation to listen?

A) Need
B) Attention
C) Satisfaction
D) Visualization
Question
In which type of reasoning should you avoid outdated or limited examples?

A) Analogical reasoning
B) Deductive reasoning
C) Inductive reasoning
D) Cause-effect reasoning
Question
Corey plans to develop a persuasive presentation on why his audience should not waste food. His primary intended outcome is

A) to motivate his audience to take action.
B) to reinforce his audience's existing attitudes and beliefs.
C) to change his audience's attitudes and beliefs.
D) to convince his audience to share a message.
Question
A student who develops the speech topic that the death penalty is morally wrong and therefore should be banned is giving a speech based on a proposition of

A) value.
B) policy.
C) coercion.
D) fact.
Question
Connecting a set of specific facts to arrive at a more general conclusion is

A) analogical reasoning.
B) deductive reasoning.
C) inductive reasoning.
D) cause-effect reasoning.
Question
Identifying patterns in your supporting materials and then summarizing those patterns into arguments that become the main points of your speech is (the)

A) logos
B) competence.
C) reasoning.
D) central route.
Question
When using deductive reasoning, the statement you believe your audience accepts as true is the

A) minor premise.
B) major premise.
C) conclusion.
D) qualifier.
Question
"To coerce" is an example of an effective specific purpose statement for a persuasive speech.
Question
An ethical and competent persuasive speech should contain all three of the

A) motivational appeals.
B) types of reasoning.
C) types of propositions.
D) rhetorical proofs.
Question
Aristotle's term for credibility was

A) pathos.
B) ethos.
C) character.
D) charisma.
Question
During election season, candidates often attack each other instead of issues. What fallacy are they committing?

A) Hasty generalizations
B) Bandwagon appeals
C) Ad hominem arguments
D) Straw person claims
Question
Which is an example of analogical reasoning used in persuasive speaking?

A) Never eat at that restaurant when you got food poisoning there once.
B) Feedback is to communication what homeostasis is to the body.
C) Janet is a friend; therefore, I can trust her.
D) Most honor students have good time management skills.
Question
A five-step organizational pattern for a persuasive speech is called (the)

A) elaboration likelihood model.
B) hierarchy of needs.
C) foot-in-the-door technique.
D) motivated sequence.
Question
By using the foot-in-the-door technique, a speaker is asking the audience to

A) suspend prejudgment.
B) make small changes.
C) delay taking action.
D) visualize the solution.
Question
With inductive reasoning, speakers begin with general principles and reason to specific instances related to that principle.
Question
If you choose to deliver a presentation to motivate your audience to get a seasonal flu vaccine, arguing that everyone else is getting one, including yourself, what fallacy have you fallen prey to?

A) Hasty generalizations
B) Bandwagon appeals
C) Ad hominem arguments
D) Straw person claims
Question
Which involves using threats, manipulation, and even violence to force others to do something against their will?

A) Fallacies
B) Pathos
C) Coercion
D) Central route
Question
Audience members pay more attention and carefully evaluate your points when they mentally process using the

A) major premise.
B) central route.
C) minor premise.
D) peripheral route.
Question
Specific statements that appeal to an audience's needs and feelings are

A) motivational appeals.
B) ethos.
C) inductive reasoning.
D) character.
Question
An audience that is more motivated to listen to your topic often takes a peripheral route, while a less-motivated one may take a central route.
Question
Speakers must decide whether to rely on logos or pathos in a persuasive presentation.
Question
Which is NOT a step of the motivated sequence pattern for organizing a persuasive presentation?

A) Attention
B) Need
C) Investigation
D) Satisfaction
Question
A speaker's warmth, personality, and dynamism is

A) character.
B) credibility.
C) charisma.
D) competence.
Question
Which is NOT part of the three "Cs" of credibility?

A) Competence
B) Character
C) Coercion
D) Charisma
Question
The visualization step in the motivated sequence organizational pattern

A) provides details of a plan to solve a problem.
B) presents an example of the problem.
C) explores potential consequences if the solution is or is not enacted.
D) describes how an audience can implement a proposed solution.
Question
Supporting a claim by comparing two ideas or situations is

A) deductive reasoning.
B) inductive reasoning.
C) cause-effect reasoning.
D) analogical reasoning.
Question
Ethical and competent persuasive speeches will include one or two forms of rhetorical proof.
Question
In her speech designed to persuade the audience to support breast cancer research, Betty discusses how she has battled cancer and is living proof of the benefits of early treatment. She is illustrating

A) deductive reasoning.
B) analogical reasoning.
C) motivational appeals.
D) inductive reasoning.
Question
If you deliver a presentation on why your audience should get a hepatitis B vaccination, arguing that it prevents serious illness and provides peace of mind, what needs are you appealing to?

A) Security needs
B) Social needs
C) Physical needs
D) Self-actualization needs
Question
A persuasive presentation that argues cutting Social Security is immoral would be based on a of a proposition of value.
Question
A student advocating for additional parking spaces on campus in a persuasive presentation argues, "My best friend agrees that we need more parking spaces, as does my boyfriend. Students on this campus believe we need to add more parking spaces." The fallacy present in this reasoning is

A) hasty generalizations.
B) bandwagon appeals.
C) ad hominem arguments.
D) straw person claims.
Question
Reasoning turns all material collected during investigation into the logical basis for your speech.
Question
When using deductive reasoning, the specific instance related to the general claim is the

A) major premise.
B) minor premise.
C) conclusion.
D) qualifier.
Question
The use of motivational appeals is referred to as (a)

A) ethos
B) pathos.
C) major premise.
D) minor premise.
Question
Research suggests that speakers with charisma are more likely to engage their audience even on topics that aren't appealing to them at first.
Question
The motivated sequence is best suited for speeches of policy.
Question
Which are included in Maslow's hierarchy of needs?

A) Security needs, or avoiding harm and uncertainty
B) Ego needs, or having respect and admiration
C) Self-actualization, or realizing our full potential
D) All of the options are correct.
Question
Drawing a connection between two events or things and claiming that one produced the other is

A) cause-effect reasoning.
B) inductive reasoning.
C) deductive reasoning.
D) analogical reasoning.
Question
Which is NOT a purpose of persuasive speaking?

A) Reinforcing listeners' attitudes
B) Motivating listeners to action
C) Using coercion
D) Changing beliefs and attitudes
Question
If you are asked to deliver a persuasive presentation to an athletic team on incorporating aerobic exercise into their training regime, what specific speech purpose would be most effective?

A) Motivate an audience to take action
B) Change an audience's attitudes and beliefs
C) Reinforce an audience's attitudes and beliefs
D) Coerce an audience to take action
Question
A presentation that argues that a particular action should or should not be taken is based on a proposition of

A) value.
B) policy.
C) pathos.
D) fact.
Question
Specific purpose statements are used when preparing persuasive presentations.
Question
Which of these suggests our behavior is motivated by the need to meet our basic human necessities?

A) Motivated sequence
B) Peripheral route
C) Motivational appeal
D) Hierarchy of needs
Question
An audience's perception of a speaker's trustworthiness and the validity of the information the speaker presents is

A) charisma.
B) competence.
C) character.
D) credibility.
Question
Negative campaign ads that attack candidates rather than positions or issues are ad hominem arguments.
Question
The deductive reasoning element that explains the relationship between the major premise and minor premise is (the)

A) qualifier.
B) conclusion.
C) logic.
D) analogy.
Question
While making an argument, if you resort to distorting and misrepresenting the counter to your position, you are demonstrating

A) hasty generalizations.
B) bandwagon appeals.
C) ad hominem arguments.
D) straw person claims.
Question
Which of the rhetorical proofs is associated with reasoning?

A) Pathos
B) Logos
C) Competence
D) Credibility
Question
During what phase of speech preparation would a speaker be most likely to carefully consider an audience's attitudes, values, and beliefs?

A) Thinking
B) Investigating
C) Rehearsing
D) Composing
Question
According to your text, which is NOT recommended as a guideline for persuasive speeches?

A) Express empathy
B) Establish goodwill with your audience
C) Keep your specific purpose realistic
D) Remain objective
Question
What is most likely to be the desired outcome of a sermon or homily by a clergy member?

A) Coerce the audience to listen
B) Motivate the audience to take action
C) Reinforce the audience's attitudes and beliefs
D) Change the audience's attitudes and beliefs
Question
Developing a persuasive presentation asserting that your audience should eat dark chocolate because it is rich in antioxidants is based on a proposition of

A) value.
B) policy.
C) coercion.
D) fact.
Question
An audience that takes a central route to process your message

A) is less likely to sustain changes in attitudes or behaviors.
B) is more likely to engage in selective listening.
C) doesn't have the necessary knowledge to understand your speech.
D) has the necessary background knowledge to understand your speech.
Question
Which type of rhetorical proof relates to motivational appeals that encourage your audience to connect personally with your topic?

A) Ethos
B) Deductive reasoning
C) Pathos
D) Analogical reasoning
Question
Imposing a judgment on a topic represents a proposition of

A) fact.
B) policy.
C) value.
D) ethos.
Question
According to Maslow's hierarchy of needs, what need must be met before addressing higher-level concerns?

A) Avoiding harm and uncertainty
B) Forming bonds with others
C) Having respect and admiration
D) Food or rest
Question
Your classmate presenting a persuasive speech on why marijuana should be legalized is giving a speech based on what type of proposition?

A) Proposition of motivation
B) Proposition of value
C) Proposition of policy
D) Proposition of fact
Question
Audience members who are less motivated about the topic or don't have the time or knowledge needed to understand the information process information using the

A) central route.
B) major premise.
C) peripheral route.
D) minor premise.
Question
"By following the town of Springfield's example of a comprehensive recycling program, we too could make our streets and alleys cleaner" is an example of cause-effect reasoning.
Question
Claims based on the notion that others are following a similar course of action are called bandwagon appeals.
Question
According to the elaboration likelihood model, audience members are likely to

A) listen to topics they have trouble understanding.
B) listen if they already know about your topic.
C) listen if they are interested in your topic.
D) listen if they have to work to understand your topic.
Question
According to Maslow's hierarchy of needs, physical needs are considered the most basic physiological requirements that must be satisfied before addressing higher-level concerns.
Question
When using deductive reasoning, the general statement commonly accepted as true is the

A) minor premise.
B) major premise.
C) conclusion.
D) qualifier.
Question
Listeners determine a speaker's credibility by ascertaining

A) ethics, evidence, and coercion.
B) competence, character, and charisma.
C) attitudes, values, and beliefs.
D) integrity, honesty, and motivation.
Question
Beginning with a general principle and showing how a specific instance relates to that principle is

A) deductive reasoning.
B) inductive reasoning.
C) analogic reasoning.
D) cause-effect reasoning.
Question
Asking your audience to agree to a small action in order to gain their compliance over time is the

A) peripheral route.
B) foot-in-the-door technique.
C) central route.
D) motivated sequence.
Question
To use the foot-in-the-door technique when you are giving a persuasive presentation on using solar power, you would

A) tell the audience that an early death is imminent unless they stop eating all meat.
B) ask the audience to eliminate electricity in their home.
C) ask the audience to consider buying solar panels for their home.
D) tell the audience that you personally have solar panels on your home.
Question
The development of logical reasoning for your position is referred to as

A) logos.
B) pathos.
C) credibility.
D) rhetorical proofs.
Question
Jaclyn administered a survey to her classmates asking if they felt artificial sweeteners are safe. All but one of her classmates said they consider them safe. Jaclyn will present her persuasive speech on the dangers of artificial sweeteners. What is her intended outcome?

A) Proving the comparative safety of sugar
B) Establishing her credibility as a speaker
C) Reinforcing her audience's attitudes or beliefs
D) Changing her audience's attitudes or beliefs
Question
A presentation advocating for stricter gun control laws is an example of a proposition of policy.
Question
Showing that you understand your audience's needs, have their best interests in mind, and genuinely believe in your topic demonstrates

A) charisma.
B) character.
C) competence.
D) credibility.
Question
Two ways in which a speaker can demonstrate concern for the audience are through goodwill and empathy.
Question
The foot-in-the-door technique focuses on asking your audience to make big changes in their current behavior.
Question
By using deductive reasoning, a speaker goes from specific facts to arrive at a more general conclusion.
Question
Exposing your audience to opposing viewpoints can be an effective persuasive strategy.
Question
Presentations that argue whether something is true or not are based on a

A) proposition of value.
B) proposition of policy.
C) proposition of logos.
D) proposition of fact.
Question
False claims based on inadequate or inaccurate evidence are

A) fallacies.
B) pathos.
C) coercion.
D) qualifiers.
Question
If you choose to persuade your listeners to take steps to avoid identity theft, you would be wise to appeal to their security needs.
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Deck 17: Writing, Electronic Forms, and Interpretation of Contracts
1
Which of these proposes that listeners who are intensely interested in your topic and can easily understand your presentation will put more effort into thinking about your persuasive message than will listeners who don't care about or don't understand your speech topic?

A) Elaboration likelihood model
B) The motivated sequence
C) Maslow's hierarchy of needs
D) Peripheral route theory
A
2
"To persuade my audience to buy a zero-emissions totally electric vehicle" is an example of what outcome or purpose of a persuasive speech?

A) Change an audience's attitudes
B) Motivate an audience to take action
C) Change an audience's beliefs
D) Reinforce an audience's attitudes
B
3
In what step of the motivated sequence would the speaker establish relevancy, interest, and motivation to listen?

A) Need
B) Attention
C) Satisfaction
D) Visualization
B
4
In which type of reasoning should you avoid outdated or limited examples?

A) Analogical reasoning
B) Deductive reasoning
C) Inductive reasoning
D) Cause-effect reasoning
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
5
Corey plans to develop a persuasive presentation on why his audience should not waste food. His primary intended outcome is

A) to motivate his audience to take action.
B) to reinforce his audience's existing attitudes and beliefs.
C) to change his audience's attitudes and beliefs.
D) to convince his audience to share a message.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
6
A student who develops the speech topic that the death penalty is morally wrong and therefore should be banned is giving a speech based on a proposition of

A) value.
B) policy.
C) coercion.
D) fact.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
7
Connecting a set of specific facts to arrive at a more general conclusion is

A) analogical reasoning.
B) deductive reasoning.
C) inductive reasoning.
D) cause-effect reasoning.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
8
Identifying patterns in your supporting materials and then summarizing those patterns into arguments that become the main points of your speech is (the)

A) logos
B) competence.
C) reasoning.
D) central route.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
9
When using deductive reasoning, the statement you believe your audience accepts as true is the

A) minor premise.
B) major premise.
C) conclusion.
D) qualifier.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
10
"To coerce" is an example of an effective specific purpose statement for a persuasive speech.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
11
An ethical and competent persuasive speech should contain all three of the

A) motivational appeals.
B) types of reasoning.
C) types of propositions.
D) rhetorical proofs.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
12
Aristotle's term for credibility was

A) pathos.
B) ethos.
C) character.
D) charisma.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
13
During election season, candidates often attack each other instead of issues. What fallacy are they committing?

A) Hasty generalizations
B) Bandwagon appeals
C) Ad hominem arguments
D) Straw person claims
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
14
Which is an example of analogical reasoning used in persuasive speaking?

A) Never eat at that restaurant when you got food poisoning there once.
B) Feedback is to communication what homeostasis is to the body.
C) Janet is a friend; therefore, I can trust her.
D) Most honor students have good time management skills.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
15
A five-step organizational pattern for a persuasive speech is called (the)

A) elaboration likelihood model.
B) hierarchy of needs.
C) foot-in-the-door technique.
D) motivated sequence.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
16
By using the foot-in-the-door technique, a speaker is asking the audience to

A) suspend prejudgment.
B) make small changes.
C) delay taking action.
D) visualize the solution.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
17
With inductive reasoning, speakers begin with general principles and reason to specific instances related to that principle.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
18
If you choose to deliver a presentation to motivate your audience to get a seasonal flu vaccine, arguing that everyone else is getting one, including yourself, what fallacy have you fallen prey to?

A) Hasty generalizations
B) Bandwagon appeals
C) Ad hominem arguments
D) Straw person claims
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
19
Which involves using threats, manipulation, and even violence to force others to do something against their will?

A) Fallacies
B) Pathos
C) Coercion
D) Central route
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
20
Audience members pay more attention and carefully evaluate your points when they mentally process using the

A) major premise.
B) central route.
C) minor premise.
D) peripheral route.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
21
Specific statements that appeal to an audience's needs and feelings are

A) motivational appeals.
B) ethos.
C) inductive reasoning.
D) character.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
22
An audience that is more motivated to listen to your topic often takes a peripheral route, while a less-motivated one may take a central route.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
23
Speakers must decide whether to rely on logos or pathos in a persuasive presentation.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
24
Which is NOT a step of the motivated sequence pattern for organizing a persuasive presentation?

A) Attention
B) Need
C) Investigation
D) Satisfaction
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
25
A speaker's warmth, personality, and dynamism is

A) character.
B) credibility.
C) charisma.
D) competence.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
26
Which is NOT part of the three "Cs" of credibility?

A) Competence
B) Character
C) Coercion
D) Charisma
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
27
The visualization step in the motivated sequence organizational pattern

A) provides details of a plan to solve a problem.
B) presents an example of the problem.
C) explores potential consequences if the solution is or is not enacted.
D) describes how an audience can implement a proposed solution.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
28
Supporting a claim by comparing two ideas or situations is

A) deductive reasoning.
B) inductive reasoning.
C) cause-effect reasoning.
D) analogical reasoning.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
29
Ethical and competent persuasive speeches will include one or two forms of rhetorical proof.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
30
In her speech designed to persuade the audience to support breast cancer research, Betty discusses how she has battled cancer and is living proof of the benefits of early treatment. She is illustrating

A) deductive reasoning.
B) analogical reasoning.
C) motivational appeals.
D) inductive reasoning.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
31
If you deliver a presentation on why your audience should get a hepatitis B vaccination, arguing that it prevents serious illness and provides peace of mind, what needs are you appealing to?

A) Security needs
B) Social needs
C) Physical needs
D) Self-actualization needs
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
32
A persuasive presentation that argues cutting Social Security is immoral would be based on a of a proposition of value.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
33
A student advocating for additional parking spaces on campus in a persuasive presentation argues, "My best friend agrees that we need more parking spaces, as does my boyfriend. Students on this campus believe we need to add more parking spaces." The fallacy present in this reasoning is

A) hasty generalizations.
B) bandwagon appeals.
C) ad hominem arguments.
D) straw person claims.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
34
Reasoning turns all material collected during investigation into the logical basis for your speech.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
35
When using deductive reasoning, the specific instance related to the general claim is the

A) major premise.
B) minor premise.
C) conclusion.
D) qualifier.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
36
The use of motivational appeals is referred to as (a)

A) ethos
B) pathos.
C) major premise.
D) minor premise.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
37
Research suggests that speakers with charisma are more likely to engage their audience even on topics that aren't appealing to them at first.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
38
The motivated sequence is best suited for speeches of policy.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
39
Which are included in Maslow's hierarchy of needs?

A) Security needs, or avoiding harm and uncertainty
B) Ego needs, or having respect and admiration
C) Self-actualization, or realizing our full potential
D) All of the options are correct.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
40
Drawing a connection between two events or things and claiming that one produced the other is

A) cause-effect reasoning.
B) inductive reasoning.
C) deductive reasoning.
D) analogical reasoning.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
41
Which is NOT a purpose of persuasive speaking?

A) Reinforcing listeners' attitudes
B) Motivating listeners to action
C) Using coercion
D) Changing beliefs and attitudes
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
42
If you are asked to deliver a persuasive presentation to an athletic team on incorporating aerobic exercise into their training regime, what specific speech purpose would be most effective?

A) Motivate an audience to take action
B) Change an audience's attitudes and beliefs
C) Reinforce an audience's attitudes and beliefs
D) Coerce an audience to take action
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
43
A presentation that argues that a particular action should or should not be taken is based on a proposition of

A) value.
B) policy.
C) pathos.
D) fact.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
44
Specific purpose statements are used when preparing persuasive presentations.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
45
Which of these suggests our behavior is motivated by the need to meet our basic human necessities?

A) Motivated sequence
B) Peripheral route
C) Motivational appeal
D) Hierarchy of needs
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
46
An audience's perception of a speaker's trustworthiness and the validity of the information the speaker presents is

A) charisma.
B) competence.
C) character.
D) credibility.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
47
Negative campaign ads that attack candidates rather than positions or issues are ad hominem arguments.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
48
The deductive reasoning element that explains the relationship between the major premise and minor premise is (the)

A) qualifier.
B) conclusion.
C) logic.
D) analogy.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
49
While making an argument, if you resort to distorting and misrepresenting the counter to your position, you are demonstrating

A) hasty generalizations.
B) bandwagon appeals.
C) ad hominem arguments.
D) straw person claims.
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
50
Which of the rhetorical proofs is associated with reasoning?

A) Pathos
B) Logos
C) Competence
D) Credibility
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
51
During what phase of speech preparation would a speaker be most likely to carefully consider an audience's attitudes, values, and beliefs?

A) Thinking
B) Investigating
C) Rehearsing
D) Composing
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
52
According to your text, which is NOT recommended as a guideline for persuasive speeches?

A) Express empathy
B) Establish goodwill with your audience
C) Keep your specific purpose realistic
D) Remain objective
Unlock Deck
Unlock for access to all 104 flashcards in this deck.
Unlock Deck
k this deck
53
What is most likely to be the desired outcome of a sermon or homily by a clergy member?

A) Coerce the audience to listen
B) Motivate the audience to take action
C) Reinforce the audience's attitudes and beliefs
D) Change the audience's attitudes and beliefs
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54
Developing a persuasive presentation asserting that your audience should eat dark chocolate because it is rich in antioxidants is based on a proposition of

A) value.
B) policy.
C) coercion.
D) fact.
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55
An audience that takes a central route to process your message

A) is less likely to sustain changes in attitudes or behaviors.
B) is more likely to engage in selective listening.
C) doesn't have the necessary knowledge to understand your speech.
D) has the necessary background knowledge to understand your speech.
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56
Which type of rhetorical proof relates to motivational appeals that encourage your audience to connect personally with your topic?

A) Ethos
B) Deductive reasoning
C) Pathos
D) Analogical reasoning
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57
Imposing a judgment on a topic represents a proposition of

A) fact.
B) policy.
C) value.
D) ethos.
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58
According to Maslow's hierarchy of needs, what need must be met before addressing higher-level concerns?

A) Avoiding harm and uncertainty
B) Forming bonds with others
C) Having respect and admiration
D) Food or rest
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59
Your classmate presenting a persuasive speech on why marijuana should be legalized is giving a speech based on what type of proposition?

A) Proposition of motivation
B) Proposition of value
C) Proposition of policy
D) Proposition of fact
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60
Audience members who are less motivated about the topic or don't have the time or knowledge needed to understand the information process information using the

A) central route.
B) major premise.
C) peripheral route.
D) minor premise.
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61
"By following the town of Springfield's example of a comprehensive recycling program, we too could make our streets and alleys cleaner" is an example of cause-effect reasoning.
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62
Claims based on the notion that others are following a similar course of action are called bandwagon appeals.
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63
According to the elaboration likelihood model, audience members are likely to

A) listen to topics they have trouble understanding.
B) listen if they already know about your topic.
C) listen if they are interested in your topic.
D) listen if they have to work to understand your topic.
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64
According to Maslow's hierarchy of needs, physical needs are considered the most basic physiological requirements that must be satisfied before addressing higher-level concerns.
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65
When using deductive reasoning, the general statement commonly accepted as true is the

A) minor premise.
B) major premise.
C) conclusion.
D) qualifier.
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66
Listeners determine a speaker's credibility by ascertaining

A) ethics, evidence, and coercion.
B) competence, character, and charisma.
C) attitudes, values, and beliefs.
D) integrity, honesty, and motivation.
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67
Beginning with a general principle and showing how a specific instance relates to that principle is

A) deductive reasoning.
B) inductive reasoning.
C) analogic reasoning.
D) cause-effect reasoning.
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68
Asking your audience to agree to a small action in order to gain their compliance over time is the

A) peripheral route.
B) foot-in-the-door technique.
C) central route.
D) motivated sequence.
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69
To use the foot-in-the-door technique when you are giving a persuasive presentation on using solar power, you would

A) tell the audience that an early death is imminent unless they stop eating all meat.
B) ask the audience to eliminate electricity in their home.
C) ask the audience to consider buying solar panels for their home.
D) tell the audience that you personally have solar panels on your home.
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70
The development of logical reasoning for your position is referred to as

A) logos.
B) pathos.
C) credibility.
D) rhetorical proofs.
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71
Jaclyn administered a survey to her classmates asking if they felt artificial sweeteners are safe. All but one of her classmates said they consider them safe. Jaclyn will present her persuasive speech on the dangers of artificial sweeteners. What is her intended outcome?

A) Proving the comparative safety of sugar
B) Establishing her credibility as a speaker
C) Reinforcing her audience's attitudes or beliefs
D) Changing her audience's attitudes or beliefs
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72
A presentation advocating for stricter gun control laws is an example of a proposition of policy.
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73
Showing that you understand your audience's needs, have their best interests in mind, and genuinely believe in your topic demonstrates

A) charisma.
B) character.
C) competence.
D) credibility.
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74
Two ways in which a speaker can demonstrate concern for the audience are through goodwill and empathy.
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75
The foot-in-the-door technique focuses on asking your audience to make big changes in their current behavior.
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76
By using deductive reasoning, a speaker goes from specific facts to arrive at a more general conclusion.
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77
Exposing your audience to opposing viewpoints can be an effective persuasive strategy.
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78
Presentations that argue whether something is true or not are based on a

A) proposition of value.
B) proposition of policy.
C) proposition of logos.
D) proposition of fact.
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79
False claims based on inadequate or inaccurate evidence are

A) fallacies.
B) pathos.
C) coercion.
D) qualifiers.
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80
If you choose to persuade your listeners to take steps to avoid identity theft, you would be wise to appeal to their security needs.
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