Deck 7: Networks, Telecommunications, and Mobile Technol

Question 1

Collaborative work management tools help people accomplish or manage individual work activities.

Answer 1

False

Question 2

The integration of enterprise application clusters has little,if any,impact on customer call center responsiveness.

Answer 2

False

Question 3

The term interactive marketing has been coined to describe a supply chain management process that is based on using the Internet,intranets,and extranets to establish a two-way transaction between a business and its customers.

Answer 3

False

Question 4

Transaction processing systems play a vital role in supporting the operations of an e-business enterprise.

Question 5

Transaction reports can take the form of a transaction listing,such as a payroll register.

Question 6

EAI software enables users to model the business processes and interactions that should occur between business applications.

Question 7

Enterprise application integration (EAI)software provides legacy systems that perform data conversion and subordination,and application communication and messaging services.

Question 8

Knowledge management applications focus on providing a firm's employees with tools that support group collaboration,decision making,and human resources management.

Question 9

Distribution and manufacturing are considered front office systems; customer service and sales order entry are back office systems.

Question 10

Training in a virtual world is effective,but obstacles include both technology and culture.

Question 11

According to the Real World case,HR departments are increasingly being called upon to be a strategic partner in the firm.

Question 12

According to the General Motors case,some large firms report as much as 80% savings on certain projects once EAI is in place.

Question 13

Online transaction processing (OLTP)is generally considered a post-event system because transactions are entered nightly.

Question 14

Enterprise collaboration systems are cross-functional e-business systems that enhance communication,coordination,and collaboration among the members of business teams and workgroups.

Question 15

Training in a virtual world can both lower costs and increase efficiency.

Question 16

Transaction processing systems update the corporate databases of an organization to reflect changes resulting from day-to-day business transactions.

Question 17

According to the Ogilvy and Mather case,globalizing your firm's IT adds a whole new set of challenges to the firm.

Question 18

According to the Ogilvy and Mather case,companies should stick to the true blue American business formula.

Question 19

Partner relationship management software concentrates on the efficiency of a firm's internal production,distribution,and financial processes.

Question 20

Cross-functional enterprise systems cross the boundaries of traditional business functions in order to reengineer and improve vital business processes all across the enterprise.

Question 21

E-commerce _______________.

A)is the same as e-business
B)is broader in scope than e-business
C)involves the buying,selling,marketing,and servicing of products,services,and information over the Internet and other networks
D)All of the choices are correct

Question 22

Accounting information systems are among the newest,yet are the most widely used information systems in business.

Question 23

Human resource information systems are designed to support most common human resource functions,such as recruitment,selection,hiring,job placement,performance appraisals,and training over corporate intranets.

Question 24

Which of the following applications focuses on providing a firm's employees with tools that support group collaboration and decision support?

A)Customer relationship management
B)Enterprise resource planning
C)Knowledge management
D)Supply chain management

Question 25

Computer aided manufacturing systems are those that automate the production process,such as employing humanlike robots to complete the step of painting the product being manufactured.

Question 26

Many companies view sales force tracking as a way to gain a strategic advantage in sales productivity and marketing responsiveness.

Question 27

According to the Real World case,the administrative costs for Novartis AG's 550 classes have been reduced by about 50% through use of special HR software.

Question 28

Which of the following applications focuses on acquiring and retaining profitable customers via marketing,sales,and service processes?

A)Customer relationship management
B)Enterprise resource planning
C)Knowledge management
D)Supply chain management

Question 29

Operational accounting systems emphasize legal and historical record-keeping and the production of accurate financial statements.

Question 30

Which of the following applications focuses on the efficiency of a firm's internal production,distribution,and financial processes?

A)Customer relationship management
B)Enterprise resource planning
C)Knowledge management
D)Supply chain management

Question 31

The overall goal of computer-integrated manufacturing is to segregate the production and support processes.

Question 32

Moving from mainframe-based legacy systems to integrated,cross-functional client/server applications typically involves installing _______________ software.

A)enterprise resource planning
B)supply chain management
C)customer relationship management
D)All of the choices are correct.

Question 33

_______________ is defined as the use of the Internet and other networks and information technologies to support electronic commerce,enterprise communication and collaboration,and Web-enabled business processes,both within a networked enterprise and with customers and business partners.

A)Electronic business
B)Enterprise collaboration
C)Cross-functional system management
D)Supply chain management

Question 34

A process control computer system uses special sensing devices that measure physical phenomena,such as temperature or pressure changes.

Question 35

Human resource management applications offered over corporate intranets can enable managers and other employees to perform HRM tasks with little intervention by the HRM department.

Question 36

E-business _______________.

A)is the same as e-commerce
B)is narrower in scope than e-commerce
C)uses the Internet and information technology to support e-commerce
D)is just techno-speak and hype; it is no different than traditional business

Question 37

Increasingly,sales people are using Web browsers and contact management software to connect to their company's marketing websites.

Question 38

Firms such as transportation companies,wholesalers,retailers,financial institutions,and service companies must use production/operations information systems to plan and control their operations.

Question 39

Cross-functional enterprise systems _______________.

A)are no longer popular among large organizations
B)reengineer and improve vital business processes all across the enterprise
C)involve the buying,selling,marketing,and servicing of products,services,and information over the Internet and other networks
D)None of the choices are correct

Question 40

According to the Real World Case,customer relationship management software is easier to implement when a company is _______________.

A)large
B)old
C)profitable
D)young

Question 41

Collaborative work management tools include all of the following except:

A)Calendaring and scheduling tools
B)Task and project management
C)Faxing,paging,and bulletin board systems
D)Knowledge management

Question 42

According to the Ogilvy and Mather case,important elements in a global outlook include all the following except:

A)Culture
B)Language
C)Dietary differences
D)Available bandwidth

Question 43

As described in the text,partner relationship management focuses on:

A)Developing the most efficient and effective sourcing and procurement processes.
B)Acquiring and retaining profitable customers via delivery of timely products.
C)Acquiring and retaining partners who can enhance the selling and distribution of a firm's products and services.
D)Providing a firm's employees with tools that support group collaboration and decision support.

Question 44

Marketing information systems can help marketing managers with:

A)Customer relationship management
B)Product planning and pricing
C)Targeted marketing strategies
D)All of the choices are correct.

Question 45

Electronic mail,voice mail,faxing,Web publishing,bulletin board systems,and paging are considered _______________ tools.

A)electronic communication
B)collaborative work management
C)electronic conferencing
D)All of the choices are correct.

Question 46

As described in the text,customer relationship management focuses on:

A)Developing the most efficient and effective sourcing and procurement processes.
B)Acquiring and retaining profitable customers via marketing,sales,and service processes.
C)Acquiring and retaining partners who can enhance the selling and distribution of a firm's products and services.
D)Providing a firm's employees with tools that support group collaboration and decision support.

Question 47

A cross-functional information system for a manufacturing company supports all the following new product development processes for R&D/Engineering except:

A)Product Testing.
B)Production Start.
C)Market Research.
D)Product Design.

Question 48

According to the Real Life Case,utilization of Learning Suite by Saba Software,Inc.has reduced administrative work for employee training by _______________.

A)10 percent
B)15 percent
C)50 percent
D)82 percent

Question 49

A cross-functional information system for a manufacturing company supports all the following new product development processes for Manufacturing except:

A)Product Design.
B)Production Start.
C)Equipment Design.
D)Product Release.

Question 50

The first step of the transaction processing cycle is _______________.

A)inquiry processing
B)document generation
C)transaction processing
D)data entry

Question 51

_______________ systems are cross-functional information systems that enhance communication and coordination among the members of business teams and workgroups.

A)Enterprise coordination
B)Enterprise integration
C)Enterprise collaboration
D)Transaction processing

Question 52

A cross-functional information system for a manufacturing company supports all the following new product development processes for Marketing except:

A)Component Design.
B)Customer Feedback.
C)Market Research.
D)Market Test.

Question 53

Which of the following is considered a collaborative work management tool?

A)Calendaring and scheduling
B)Instant messaging
C)Voice conferencing
D)Paging

Question 54

A(n)_______________ business system is a type of information system that supports the business functions of accounting,finance,marketing,operations management,and human resource management.

A)functional
B)inter-enterprise
C)collaboration
D)enterprise resource

Question 55

As described in the text,knowledge management focuses on:

A)Developing the most efficient and effective sourcing and procurement processes.
B)Acquiring and retaining profitable customers via delivery of timely products.
C)Acquiring and retaining partners who can enhance the selling and distribution of a firm's products and services.
D)Providing a firm's employees with tools that support group collaboration and decision support.

Question 56

Which of the following applications focuses on developing the most efficient and effective sourcing and procurement processes with suppliers for the products and services needed by a business?

A)Customer relationship management
B)Enterprise resource planning
C)Knowledge management
D)Supply chain management

Question 57

As described in the text,supply chain management focuses on:

A)Developing the most efficient and effective sourcing and procurement processes.
B)Acquiring and retaining profitable customers via delivery of timely products.
C)Acquiring and retaining partners who can enhance the selling and distribution of a firm's products and services.
D)Providing a firm's employees with tools that support group collaboration and decision support.

Question 58

_______________ are events that occur as part of doing business,such as sales,purchases,deposits,withdrawals,refunds,and payments.

A)Items
B)Transactions
C)Occurrences
D)Processes

Question 59

The capabilities and potential of _______________ are driving the demand for better enterprise collaboration tools in business.

A)the Internet
B)intranets
C)extranets
D)All of the choices are correct.

Question 60

As described in the text,enterprise resource planning focuses on:

A)Developing the most efficient and effective sourcing and procurement processes.
B)Acquiring and retaining profitable customers via delivery of timely products.
C)Acquiring and retaining partners who can enhance the selling and distribution of a firm's products and services.
D)Efficiency of a firm's internal production,distribution,and financial processes.

Question 61

Providing website visitors with chat rooms,Web forms and questionnaires,and e-mail correspondence opportunities enables companies to use _______________ to encourage customers to become involved in product development,delivery,and service issues.

A)order processing
B)interactive marketing
C)sales force automation
D)None of the choices are correct.

Question 62

Which targeted marketing component includes advertising such as electronic billboards or banners placed on selected Web sites?

A)Context.
B)Content.
C)Community.
D)Online behavior.

Question 63

According to the Real Life Case,organizations are increasingly viewing _______________ as assets,to be acquired,cultivated,and deployed strategically-not unlike product inventory or IT systems.

A)employees
B)products
C)customers
D)All of the choices are correct.

Question 64

Which of the six essential accounting business systems mentioned in the text records purchases from,amounts owed to,and payments to suppliers?

A)Accounts payable
B)Accounts receivable
C)Inventory control
D)Order processing

Question 65

Which of the following is considered a finance business function?

A)General ledger
B)Inventory control
C)Capital budgeting
D)Payroll

Question 66

Customizing Web advertising messages and promotion methods to appeal to people in specific communities is part of which targeted marketing component?

A)Context.
B)Content.
C)Community.
D)Online behavior.

Question 67

Computer integrated manufacturing is an overall concept that stresses using computer-based systems in manufacturing to do all the following except:

A)Simplify production processes
B)Automate production processes
C)Integrate all production and support processes
D)Integrate collaboration and communication throughout the organization

Question 68

When a manufacturer automates production of a product by installing computer systems to monitor processes and robots to do some of the assembly tasks,it is an example of ____________________.

A)computer integrated manufacturing
B)computer-aided manufacturing
C)process control
D)task control

Question 69

Which of the six essential accounting business systems mentioned in the text reflects changes in inventory and provides shipping and reorder information?

A)Accounts payable
B)Accounts receivable
C)Inventory control
D)Order processing

Question 70

Targeted marketing includes all of the following components except:

A)Online behavior
B)Content
C)Credit
D)Demographics/psychographics

Question 71

Which of the following is considered a human resource management function?

A)Compensation analysis
B)Customer relationship management
C)Investment management
D)Payroll

Question 72

All of the following are supported by the accounting business function except:

A)General ledger
B)Inventory control
C)Capital budgeting
D)Payroll

Question 73

According to the textbook case,Baker Tanks was drawn to a sales force automation system for all of the following reasons except:

A)Web-based functionality
B)Quick implementation time
C)Low capital investment
D)Short learning curve

Question 74

Which of the following is considered a human resource business function?

A)Compensation analysis
B)Payroll
C)Customer relationship management
D)Sales force automation

Question 75

Advertising strategies based on a variety of tracking techniques,such as Web "cookies" is an example of which targeted marketing component?

A)Context.
B)Content.
C)Community.
D)Online behavior.

Question 76

Advertising targeted only at people who are already looking for information about a subject that is related to a company's products is an example of which targeted marketing component?

A)Context.
B)Content.
C)Community.
D)Online behavior.

Question 77

_______________ information systems support the production/operations function that includes all activities concerned with the planning and control of the processes producing goods and services.

A)Finance
B)Management
C)Marketing
D)Manufacturing

Question 78

Which of the following is considered a production/operations business function?

A)Personnel requirements forecasting
B)Process control
C)Investment management
D)Sales force automation

Question 79

Which of the following is supported by the marketing business function?

A)Compensation analysis
B)Process control
C)Credit management
D)Sales force automation

Question 80

Computer-integrated manufacturing systems support all of the following concepts except:

A)Flexible manufacturing systems
B)Inquiry processing
C)Agile manufacturing
D)Total quality management