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book Basic Marketing Research 7th Edition by Gilbert Churchill,Tom Brown,Tracy Suter cover

Basic Marketing Research 7th Edition by Gilbert Churchill,Tom Brown,Tracy Suter

Edition 7ISBN: 978-1439041390
book Basic Marketing Research 7th Edition by Gilbert Churchill,Tom Brown,Tracy Suter cover

Basic Marketing Research 7th Edition by Gilbert Churchill,Tom Brown,Tracy Suter

Edition 7ISBN: 978-1439041390
Exercise 5
A large manufacturer of electronic components for automobiles once conducted a study to determine the average value of electronic components per automobile. Personal interviews were conducted with a random sample of 400 respondents. The following information was secured with respect to each subject's "main" vehicle when he or she had more than one.
A large manufacturer of electronic components for automobiles once conducted a study to determine the average value of electronic components per automobile. Personal interviews were conducted with a random sample of 400 respondents. The following information was secured with respect to each subject's main vehicle when he or she had more than one.      a. Convert the above information into percentages.  b. Compute the cumulative percentages. c. Prepare a histogram with the average value of electronic equipment on the x-axis and the absolute frequency on they-axis.
a. Convert the above information into percentages.
b. Compute the cumulative percentages. c. Prepare a histogram with the average value of electronic equipment on the x-axis and the absolute frequency on they-axis.
Explanation
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Enter the data in excel and make a table...

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Basic Marketing Research 7th Edition by Gilbert Churchill,Tom Brown,Tracy Suter
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