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Marketing Management 1st Edition by Greg Marshall,Mark Johnston
Edition 1ISBN: 978-0073529790Marketing Management 1st Edition by Greg Marshall,Mark Johnston
Edition 1ISBN: 978-0073529790 Exercise 7
Asses the new product launch of Microsoft Vista in 2007. Was the product a success initially why or why not What has the company done since the product's launch to help support Vista
Explanation
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New product development process refers t...
Marketing Management 1st Edition by Greg Marshall,Mark Johnston
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