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Advertising Promotion and Other Aspects of Integrated Marketing Communications 9th Edition by Terence Shimp, Craig Andrews
Edition 9ISBN: 978-1111580216Advertising Promotion and Other Aspects of Integrated Marketing Communications 9th Edition by Terence Shimp, Craig Andrews
Edition 9ISBN: 978-1111580216 Exercise 10
The shopping smartphone app described in the chapter-opening Marcom Insight is subject to criticism on grounds that it will cost checkout clerks in supermarkets their jobs. What is your perspective on this matter
Explanation
Verified
Verified
It is true that the shopping smartphone ...
Advertising Promotion and Other Aspects of Integrated Marketing Communications 9th Edition by Terence Shimp, Craig Andrews
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