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book International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen cover

International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen

Edition 10ISBN: 978-1285687162
book International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen cover

International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen

Edition 10ISBN: 978-1285687162
Exercise 5
How can systems that are built for global knowledge transfer be used as control tools?
Explanation
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Global Knowledge transfer is all about s...

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International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen
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