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Market-Based Management 6th Edition by Roger Best
Edition 6ISBN: 978-0130387752Market-Based Management 6th Edition by Roger Best
Edition 6ISBN: 978-0130387752 Exercise 12
How would Coca-Cola use its marketing advantage to build customer value and profitability in the consumer market?
Explanation
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Marketing advantage can be described as ...
Market-Based Management 6th Edition by Roger Best
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