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Market-Based Management 6th Edition by Roger Best
Edition 6ISBN: 978-0130387752Market-Based Management 6th Edition by Roger Best
Edition 6ISBN: 978-0130387752 Exercise 8
Why are offensive strategies for General Motors crucial for the long-run success of that company? What kind of offensive strategies could GM use to ensure future growth in sales and profits?
Explanation
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Offensive strategies are designed to imp...
Market-Based Management 6th Edition by Roger Best
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