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Market-Based Management 6th Edition by Roger Best
Edition 6ISBN: 978-0130387752Market-Based Management 6th Edition by Roger Best
Edition 6ISBN: 978-0130387752 Exercise 14
Why are forward-looking marketing metrics important to a business like Starbucks?
Explanation
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Forward looking marketing metrics:
Forw...
Market-Based Management 6th Edition by Roger Best
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