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book Marketing 13th Edition by Gary Armstrong, Philip Kotler cover

Marketing 13th Edition by Gary Armstrong, Philip Kotler

Edition 13ISBN: 978-0134149530
book Marketing 13th Edition by Gary Armstrong, Philip Kotler cover

Marketing 13th Edition by Gary Armstrong, Philip Kotler

Edition 13ISBN: 978-0134149530
Exercise 12
Name and define the four product/market growth strategies. (AACSB: Communications; Reflective Thinking)
Explanation
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Product or market growth strategies are ...

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Marketing 13th Edition by Gary Armstrong, Philip Kotler
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