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book Marketing 13th Edition by Gary Armstrong, Philip Kotler cover

Marketing 13th Edition by Gary Armstrong, Philip Kotler

Edition 13ISBN: 978-0134149530
book Marketing 13th Edition by Gary Armstrong, Philip Kotler cover

Marketing 13th Edition by Gary Armstrong, Philip Kotler

Edition 13ISBN: 978-0134149530
Exercise 3
What impact has the Internet had on how marketing research is conducted? What advantages does the Internet provide over traditional marketing data collection methods? (AACSB: Communication)
Explanation
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The internet has revolutionized many are...

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Marketing 13th Edition by Gary Armstrong, Philip Kotler
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