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Marketing 13th Edition by Gary Armstrong, Philip Kotler
Edition 13ISBN: 978-0134149530Marketing 13th Edition by Gary Armstrong, Philip Kotler
Edition 13ISBN: 978-0134149530 Exercise 9
Describe how business-to-business marketers use digital and social media channels to engage customers, market their products, and manage customer relation-ships anywhere. (AACSB: Communication)
Explanation
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It is important for marketers to engage ...
Marketing 13th Edition by Gary Armstrong, Philip Kotler
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