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Marketing 13th Edition by Gary Armstrong, Philip Kotler
Edition 13ISBN: 978-0134149530Marketing 13th Edition by Gary Armstrong, Philip Kotler
Edition 13ISBN: 978-0134149530 Exercise 2
The "Internet of Things"-a term that refers to every-day objects being connected to the Internet-is growing. Thermostats, ovens, cars, toothbrushes, and even baby clothes are connecting to the Internet. Research this phenomenon and suggest five innovative product ideas connected to the Internet of Things. (AACSB: Communication; Use of IT; Reflective Thinking)
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Marketing 13th Edition by Gary Armstrong, Philip Kotler
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