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Marketing 13th Edition by Gary Armstrong, Philip Kotler
Edition 13ISBN: 978-0134149530Marketing 13th Edition by Gary Armstrong, Philip Kotler
Edition 13ISBN: 978-0134149530 Exercise 10
Form a small group and research the distribution challenges faced by companies expanding into emerging international markets such as China, Africa, and India. Develop a multimedia presentation on how one company overcame these challenges. (AACSB: Written and Oral Communication; Reflective Thinking; Information Technology)
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Marketing 13th Edition by Gary Armstrong, Philip Kotler
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