
Marketing 13th Edition by Gary Armstrong, Philip Kotler
Edition 13ISBN: 978-0134149530
Marketing 13th Edition by Gary Armstrong, Philip Kotler
Edition 13ISBN: 978-0134149530 Exercise 10
Describe the roles a salesperson and the sales force perform in marketing. (AACSB: Written and Oral Communication; Reflective Thinking)
Explanation
Salesperson:
An individual who stand fo...
Marketing 13th Edition by Gary Armstrong, Philip Kotler
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