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    Business
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    Marketing for Hospitality and Tourism
  4. Exam
    Exam 7: Organizational Buyer Behavior of Group Market
  5. Question
    What Are the Typical Roles Played by the Various Participants
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What Are the Typical Roles Played by the Various Participants

Question 15

Question 15

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What are the typical roles played by the various participants in the organizational buying process?

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The organizational buying process involv...

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