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    Marketing for Hospitality and Tourism
  4. Exam
    Exam 4: The Marketing Environment
  5. Question
    The ________ Consists of the Forces Close to the Company
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The ________ Consists of the Forces Close to the Company

Question 12

Question 12

Multiple Choice

The ________ consists of the forces close to the company that affect its ability to serve its customers.


A) Legal environment
B) Microenvironment
C) Macroenvironment
D) Marketing environment

Correct Answer:

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