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    Exam 7: New Product Planning and Development
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    Ideally, Products That Generate a Maximum Dollar Profit with a Minimum
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Ideally, Products That Generate a Maximum Dollar Profit with a Minimum

Question 72

Question 72

Multiple Choice

Ideally, products that generate a maximum dollar profit with a minimum amount of risk should be


A) harvested or divested.
B) developed and marketed.
C) produced only for the local market.
D) shelved for future use.

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