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    Exam 7: New Product Planning and Development
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    A Firm May Discount a New Product Idea Because
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A Firm May Discount a New Product Idea Because

Question 84

Question 84

Multiple Choice

A firm may discount a new product idea because


A) the source of the idea.
B) first impressions.
C) lack of time.
D) lack of profitability.

Correct Answer:

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