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    MARKETING MANAGEMENT Study Set 6
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    Exam 4: Business, Government, and Institutional Buying
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    In Which of the Following Scenarios Is New Task Purchase
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In Which of the Following Scenarios Is New Task Purchase

Question 69

Question 69

Multiple Choice

In which of the following scenarios is new task purchase most likely to be used?


A) For the purchase of a pair of shoes.
B) For the purchase of household furniture.
C) For the purchase of a mattress.
D) For the purchase of real estate.

Correct Answer:

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