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    MARKETING MANAGEMENT Study Set 6
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    Exam 4: Business, Government, and Institutional Buying
  5. Question
    A Formal _____ Can Be Used for Developing a List
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A Formal _____ Can Be Used for Developing a List

Question 22

Question 22

Multiple Choice

A formal _____ can be used for developing a list of approved vendors, comparing competing vendors, and to compare the performance of the vendors.


A) accounting audit
B) product analysis
C) vendor analysis
D) situational analysis

Correct Answer:

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