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    MARKETING MANAGEMENT Study Set 6
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    Exam 1: Strategic Planning and the Marketing Management Process
  5. Question
    The Ability to Outperform Competitors in Providing Something That the Market
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The Ability to Outperform Competitors in Providing Something That the Market

Question 74

Question 74

Multiple Choice

The ability to outperform competitors in providing something that the market values, is called


A) diversification.
B) market promotion.
C) competitive advantage.
D) market analysis.

Correct Answer:

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