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    When First-Mover Advantage Is Crucial and a High Degree of Competitive
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When First-Mover Advantage Is Crucial and a High Degree of Competitive

Question 33

Question 33

Multiple Choice

When first-mover advantage is crucial and a high degree of competitive intensity prevails, the ________ approach is better.


A) waterfall
B) born global
C) rifle
D) sprinkler
E) franchisee

Correct Answer:

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