Multiple Choice
Which of the following is true about branding efforts at NetApp?
A) The company's branding efforts were well organized in 2007.
B) Landor created a new identity, architecture, and tagline for it in 2008.
C) NetApp shows that business-to-business marketers do not need to worry about branding.
D) Frankensites helped organize branding efforts.
E) New Web sites for NetApp did not affect sales leads from inquiries.
Correct Answer:

Verified
Correct Answer:
Verified
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