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    Marketing Management Study Set 7
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    Exam 3: Collecting Information and Forecasting Demand
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    The Internal Records System Supplies Results Data, but the Marketing
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The Internal Records System Supplies Results Data, but the Marketing

Question 125

Question 125

Multiple Choice

The internal records system supplies results data, but the marketing intelligence system supplies ________ data.


A) internal
B) revenue
C) thematic
D) happenings
E) process

Correct Answer:

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