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    Marketing Management Study Set 7
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    Exam 3: Collecting Information and Forecasting Demand
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    Normally, the Lower the Market-Penetration Index, the Higher the Marketing
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Normally, the Lower the Market-Penetration Index, the Higher the Marketing

Question 42

Question 42

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Normally, the lower the market-penetration index, the higher the marketing opportunity in that there is room to grow the brand.

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