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    Marketing Management Study Set 7
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    Exam 23: Managing a Holistic Marketing Organization for the Long Run
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    ________, or Reducing the Number of Organizational Levels to Get
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________, or Reducing the Number of Organizational Levels to Get

Question 46

Question 46

Multiple Choice

________, or reducing the number of organizational levels to get closer to the customer, is one of the important shifts in marketing and business practices.


A) Merging
B) Flattening
C) Globalizing
D) Focusing
E) Justifying

Correct Answer:

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