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    Marketing Management Study Set 7
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    Exam 23: Managing a Holistic Marketing Organization for the Long Run
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    What Is a Customer-Management Organization? When Should a Customer-Management Organization
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What Is a Customer-Management Organization? When Should a Customer-Management Organization

Question 104

Question 104

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What is a customer-management organization? When should a customer-management organization be adopted?

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A customer-management organization deals...

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