True/False
Direct mail permits target market selectivity and allows early testing and response measurement.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q104: US firms spend more on sales forces
Q105: In IBM's BANT acronym, A stands for
Q106: Why do companies use infomercials?
Q107: You are the sales manager of a
Q108: Roler Telecom, a leading mobile telephone operator
Q110: Which of the following refers to the
Q111: In 2012, more than 20 percent of
Q112: Which of the following sales positions is
Q113: Greta is marketing a product that is
Q114: Market demassification has resulted in _.<br>A) niche