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    Marketing Management Study Set 7
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    Exam 20: Managing Mass Communications: Advertising, Sales Promotions, Events and Experiences, and Public Relations
  5. Question
    Researchers Studying Print Advertisements Report That the Picture, Headline, and Copy
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Researchers Studying Print Advertisements Report That the Picture, Headline, and Copy

Question 110

Question 110

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Researchers studying print advertisements report that the picture, headline, and copy matter in that order.

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