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    Marketing Management Study Set 7
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    Exam 2: Developing Marketing Strategies and Plans
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    A(n) ________ Market Definition of a Business Focuses on Selling
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A(n) ________ Market Definition of a Business Focuses on Selling

Question 114

Question 114

Multiple Choice

A(n) ________ market definition of a business focuses on selling a product or service to an existing market.


A) target
B) strategic
C) mass
D) differentiated
E) integrated

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