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    Marketing Management Study Set 7
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    Exam 19: Designing and Managing Integrated Marketing Communications
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    Trustworthiness Is That Source of a Spokesperson's Credibility That Describes
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Trustworthiness Is That Source of a Spokesperson's Credibility That Describes

Question 79

Question 79

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Trustworthiness is that source of a spokesperson's credibility that describes his or her attractiveness.

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