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    Marketing Management Study Set 7
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    Exam 14: Designing and Managing Services
  5. Question
    Customers Want Unbundled Services, with Separate Prices for Each Service
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Customers Want Unbundled Services, with Separate Prices for Each Service

Question 22

Question 22

True/False

Customers want unbundled services, with separate prices for each service element and the right to select the elements they want.

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