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    Marketing Management Study Set 2
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    Exam 5: Creating Customer Value,satisfaction,and Loyalty
  5. Question
    A Customer Touch Point for Asiana Airlines Would Be an Item
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A Customer Touch Point for Asiana Airlines Would Be an Item

Question 1

Question 1

Multiple Choice

A customer touch point for Asiana Airlines would be an item such as ________.


A) ease of access to the airport
B) a mechanic's ability to service the airplanes
C) the reservations desk
D) the value of air travel versus surface transportation
E) competency of a travel agent

Correct Answer:

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