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    Exam 14: Developing Pricing Strategies and Programs
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    A Firm Is Said to Be Following a Market-Skimming Pricing
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A Firm Is Said to Be Following a Market-Skimming Pricing

Question 34

Question 34

True/False

A firm is said to be following a market-skimming pricing strategy, if it introduces a product into the market at a high price and slowly drops the price over time.

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