Which of the Following Statements About Gen Yers Is True

Multiple Choice

Which of the following statements about Gen Yers is true?

A) They are often turned off by overt branding practices and "hard sell".
B) They are more likely to associate retirement with "the beginning of the end".
C) They are more pragmatic and individualistic.
D) They were born between 1964 and 1978.
E) They were the first generation to find surpassing their parents' standard of living a serious challenge.