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    Exam 8: Identifying Market Segments and Targets
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    In the VALS Segmentation System, Thinkers Are Characterized as Being
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In the VALS Segmentation System, Thinkers Are Characterized as Being

Question 9

Question 9

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In the VALS segmentation system, thinkers are characterized as being successful, sophisticated, active, "take-charge" people with high self-esteem.

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