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    Marketing Management Study Set 2
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    Exam 2: Developing Marketing Strategies and Plans
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    A ________ Tends to Focus on Selling a Product or Service
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A ________ Tends to Focus on Selling a Product or Service

Question 85

Question 85

Multiple Choice

A ________ tends to focus on selling a product or service.


A) target market definition
B) strategic market definition
C) mass-market definition
D) differentiated market definition
E) integrated market definition

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