Multiple Choice
A low price buys market share but not market loyalty. The same customers will shift to any lower-priced product that may come along. This is called the ________.
A) low-price trap
B) relative-market-share trap
C) shallow-pockets trap
D) target-market-share trap
E) fragile-market-share trap
Correct Answer:
Verified
Correct Answer:
Verified
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