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  3. Study Set
    Marketing Management Study Set 3
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    Exam 12: Setting Product Strategy
  5. Question
    Ideal ________ Would Exist If Users Could Fix the Product
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Ideal ________ Would Exist If Users Could Fix the Product

Question 4

Question 4

Multiple Choice

Ideal ________ would exist if users could fix the product themselves with little cost in money or time.


A) durability
B) reliability
C) style
D) design
E) repairability

Correct Answer:

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