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    Marketing Real People Study Set 3
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    Exam 7: Sharpen the Focus: Target Marketing Strategies and Customer Relationship Management
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    To Evaluate the Different Target Segments Your Company Is Considering,you
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To Evaluate the Different Target Segments Your Company Is Considering,you

Question 79

Question 79

Multiple Choice

To evaluate the different target segments your company is considering,you would look at all of the following factors EXCEPT which one?


A) segment size
B) segment growth
C) segment reachability
D) company culture
E) company resources

Correct Answer:

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