Multiple Choice
In order to be potentially useful for a marketing manager,differences must at minimum be:
A) at a ratio of 2 to 1.
B) statistically significant.
C) new and not part of existing knowledge.
D) at a ratio of 10 to 1.
E) None of the above;any difference should be important to a manager.
Correct Answer:

Verified
Correct Answer:
Verified
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