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  3. Study Set
    Marketing Research Study Set 3
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    Exam 3: The Marketing Research Process Defining the Problem and Research Objectives
  5. Question
    When Managers Have Defined What They Think the Problem Is
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When Managers Have Defined What They Think the Problem Is

Question 35

Question 35

True/False

When managers have defined what they think the problem is and the decision that must be made to
resolve it,the researcher has an obligation to help managers ensure they are defining the problem correctly.

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