In Thinking About Starting an Ad Campaign on Facebook,a Brand

Multiple Choice

In thinking about starting an ad campaign on Facebook,a brand manager considers

A) that each user who visits a Facebook
B) whether the ad had a balance of text, audio, and video when it is placed on users’ Facebook Pages.
C) letting users specify ad positioning and placement on the Facebook Page.
D) tracking new sales produced by the ad by linking it to a coupon code, product, or promotional offer.
E) that advertising on Facebook Pages is free and is an economical advertising strategy.